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About us

Urban Patchwork is based by Greenland Dock in Rotherhithe SE16, close to both Surrey Quays and Canada Water stations. We were founded by brother-and-sister team Toby and Tessa Gooding who grew up nearby in South London. 

  • We provide professional and personable residential sales and lettings services, including property management (read our 5-star reviews here)
  • We aim to be an ethical agent encouraging positive practice in the sector (you can read about our impact in our first two years here)
  • We will use the majority of our profits for homeless housing and support through our UP fund to help meet more people's housing needs, or will reinvest them in the organisation so we can increase our impact over the longer term.

We are members of The Property Ombudsman, Propertymark and the Tenancy Deposit Scheme. We are also a certified 'business for good' and member of Social Enterprise UK.

Recent recognition

  • We are winners of a Best Estate Agent Guide Award 2020 for coming in the top 3% of agencies in the country - rated for our marketing, performance and service (based on Rightmove data analysis and 20,000 mystery shops).
  • We were a finalist for Clarion Housing Group's William Sutton Prize for Social Innovation, with a prize of £20,000 awarded to the winner to increase impact.
  • We were also awarded the Cecil Jackson Cole Award for Social Responsibility in December 2018.

Scroll down to read about our team and the Urban Patchwork Voluntary Board

The voluntary board's role is to help review progress and advise on our development, as well as to have voting rights on how profits are allocated to homeless housing and support.

The Urban Patchwork team

Toby Gooding

Toby Gooding

Managing Director

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Co-founder Toby leads on residential sales and lettings, including property management. He is an ARLA- and NAEA-qualified agent with 17 years’ industry experience and provides the highest standards of customer service. He led two teams over the previous eight years in management roles, firstly at KFH in Crystal Palace and then at John D Wood & Co. in Fulham. During this time, he oversaw the successful set-up of the lettings business at KFH’s Crystal Palace branch. He also has experience of working in the Rotherhithe housing market, has a love of architecture and exploring new cities, and completed the Ride London 100-mile cycle for local homeless charity the 999 Club in both 2018 & 2019.

Tessa Gooding

Tessa Gooding

Partnerships & Social Impact

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Co-founder Tessa supports with comms, partnerships and social impact – helping ensure we're working towards and achieving our aims as an estate agent social enterprise. She also works as a strategic planning & management consultant on housing, infrastructure and public service projects. She is a published researcher on cultural history, urban governance and low-income housing provision, and has a background in comms, partnerships and education. She possesses an MA in Urban Planning, an MA in Cultural History, Memory & Identity and a BA in Media Practice & Theory. Tessa made it onto Natwest’s WISE100, a list connecting leading women in social enterprise.

Rayen Schroeder

Rayen Schroeder

Property Sales Adviser

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Rayen is here to advise on our sales properties, arranging and carrying out viewings and assisting with the broader sales process from enquiries through to completions. She has recently completed a degree in International Business with a major in Entrepreneurship, and was attracted to the role by our enterprising approach to estate agency while also helping to meet more people’s housing needs. Inspired by her father’s career in commercial property, Rayen has completed two property internships and is keen to develop a long-term career in the sector. She is bright and ambitious, speaking four languages and used to ski and swim competitively.

Paula Bailey

Paula Bailey

Office Coordinator

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Paula looks after our office administration and provides a friendly face to people visiting our branch. She brings experience in providing high-quality customer service and ensuring smooth operations. She also has an eye for detail having graduated with degrees in Law and HR. A people person, Paula is herself looking to create new developments and bring disused buildings back to life to provide much-needed new homes. She is a long-standing Rotherhithe resident with a wealth of local knowledge.

Iga  Dabrowa

Iga Dabrowa

Voluntary Board Chair

A successful leader in residential real estate asset management, Iga is passionate about the issue of homelessness and welcomes the challenge of being involved in tackling it with Urban Patchwork. Having worked in the property industry for over 10 years (with among others Berkeley Homes, Realstar and Fizzy Living) she has a vast amount of experience in the asset management, property management, residential sales, lettings and built-to-rent fields. Iga wants to put it to use to help the growing numbers of homeless people get a roof over their heads or help them in other ways.

Tom  O’Neill

Tom O’Neill

Voluntary Board Member

Tom is the CEO and Founder of FaultFixers, a mobile and desktop SaaS platform re-inventing traditional property and facilities management software by combining customer-to-client maintenance and workforce management software across every touchpoint in property and facilities management transactions. Formerly a Senior Investment Manager at Founders Factory (a startup investment company and incubator) and a Chartered Accountant at PwC, Tom brings a wealth of experience to the Board, from large-scale corporate experience as well as the granular workings of early-stage start-ups.

Hannah  Slater

Hannah Slater

Voluntary Board Member

Hannah is Campaigns Manager at Crisis, the national charity working to end homelessness in Britain. Previously she was Policy & Public Affairs Manager at Generation Rent, which campaigns to make private renting safe, secure, affordable and fair for all tenants in the UK. Hannah works with broad stakeholders to achieve policy and legislative changes to improve the housing situation of UK households and reduce homelessness. Previously Hannah worked at Children England and for 4in10 London Child Poverty Network, where she researched housing insecurity, poor conditions, and affordability issues for families renting in the private sector.

Andrea  Carpenter

Andrea Carpenter

Voluntary Board Member

Andrea is a Director of Women Talk Real Estate, and a writer and communications consultant in the property industry. As a Director of Women Talk Real Estate, Andrea helps raise the visibility of female experts in the industry through the stage and media. On the writing side, her book about the history of the modern European property industry, High Rise and Fall, was published by Routledge in September 2018. Andrea began her career as a journalist at Property Week before moving on to be editor of EuroProperty for seven years. Following this she worked for various industry bodies including the Urban Land Institute, INREV in Amsterdam, and its sister organisation ANREV in Hong Kong. On returning to the UK, she worked as Head of Marketing and Communications EMEA at CBRE Global Investors.

Thomas  Watkins

Thomas Watkins

Voluntary Board Member

Thomas has worked for local authorities and housing associations managing a wide range of tenancies in many settings. With expertise in housing management, he has experience managing contractors, caretakers, tenant participation and possession proceedings. He also has extensive knowledge of managing and procuring temporary accommodation. Thomas is currently employed as a Project Manager for LB Camden and the NHS developing models for people who have learning disabilities to access private rented housing. He also sits on Camden Leaseholders Forum. Thomas believes the private sector can make a strong contribution to those in housing need and is particularly interested in Urban Patchwork’s long-term aims to use profits to help provide non-profit quality temporary accommodation in London.

Pippa  Smith

Pippa Smith

Voluntary Board Member

Pippa works at Student Hubs, where she is the Director of Worthwhile, a graduate scheme and recruitment service for young professionals in social impact. Pippa's background is in social innovation. As a student, she was a founding Project Director, later a Trustee, of Cambridge Development Initiative, a charity bringing together students in the UK and Tanzania. Pippa is a graduate of Worthwhile herself and during her placement supported student social enterprise and skilled volunteering at Imperial College London. She then went on to manage an accelerator programme at Climate-KIC, and later pan-European challenge prizes at Nesta, where she led the European Social Innovation Competition on behalf of the European Commission.

Toby  Leek

Toby Leek

Voluntary Board Member

Toby has been in the property industry working in residential sales for both large corporates and independent agencies coming up to around 16 years. In the past he’s been director of a residents’ association, which included liaising between the management company and all residents in regards to the accounting, budgeting, planning, and day-to-day maintenance of a block of flats. He also volunteered in assisting the launch of the Barnes Film Festival back in 2016. This has grown from strength to strength in giving pupils an education in the film industry.

Fiona  Buist

Fiona Buist

Voluntary Board Member

Fiona has leadership experience at local authorities and housing associations delivering neighbourhood and leasehold frontline housing services, strategic departmental objectives and organisational development focusing on customer expectations and delivery. She’s experienced in engaging stakeholders from politicians, residents and board members, to staff and the wider community to build positive relationships that lead to better outcomes for customers. She currently leads Southwark’s independent Home Ownership Agency and Advocacy Services. Overseeing advocacy, contact centre, right to buy, specialist home purchase, regeneration buy back, service improvement and residential conveyancing service delivery for approximately 16,000 homeowners.

Roseann  Ayton

Roseann Ayton

Voluntary Board Member

Roseann has worked with Local Housing Authorities for over two decades. She has written Corporate Housing Strategies and Homelessness Policies for Local Authorities and has also worked as a Policy Adviser for the Local Government Association (LGA) and Office of Rail and Road UK respectively. Roseann has delivered training/coaching to a range of diverse audiences including frontline housing staff and Managers and has recently designed and delivered regular leadership sessions for Brent Council Senior Heads of Service (SMT) in the areas of: Repairs and Asset Management, Housing Needs, Housing Management/Tenancy Services, Private Sector Housing and Customer Service respectively.

Available Place

Available Place

Voluntary Board Member

Urban Patchwork is still seeking a final board member, preferably from a homeless charity with knowledge of on-the-ground homelessness issues. If interested, please contact / 020 7043 2348 with details of your skills, experience and interests to discuss the opportunity further. The first board meeting will be held in July 2019.